A sales expert that actually knows your products — guiding every visitor and every AI shopping agent to the right thing, the way your best floor staff would. Live on Shopify with pilot shops, with more commerce platforms coming soon.
How the digital twin worksThe best shops win because someone behind the counter knows the gear cold and points each person to exactly what fits. That doesn't scale with people. It does with AI.
sqrly gives your store that conversation — with every shopper who lands on your site, and every AI agent now shopping on your customers' behalf. It builds a digital twin of your store: every product, size chart, and policy, plus the judgment of your sharpest floor staff (fit, sizing, what pairs with what, who each product is really for), drawn from your answers, your store's pages and policies, and web findings you approve. Then it sells like them, every hour of every day.
It's built from your store's knowledge and grounded in its live catalog, and it gets better from every conversation through answers you approve. How the digital twin learns →
The townsquare has moved. People now ask ChatGPT, Claude, Gemini, and Perplexity what to buy, and AI agents increasingly do the buying for them. Those agents recommend based on how well your products are understood, not how loud your marketing is. A thin listing gets skipped. A store that can actually explain its products — to a person or an agent — wins the sale. sqrly is how you show up ready.
+393% AI-referred traffic to retail sites grew 393% year over year in Q1 2026. Adobe Analytics
Install sqrly on your store (Shopify today, more platforms soon). It reads your existing catalog and inventory. Nothing to rebuild.
Beyond titles and prices — fit, sizing, compatibility, who each product suits.
On every page of your store for shoppers, and the answer when AI agents come asking. In your voice.
Every week: conversations, top questions, products recommended vs. added to cart, how helpful shoppers found it, and the questions only you can answer.
Stores where advice sells, starting on Shopify with more platforms coming soon: ski and snowboard, fishing tackle, outdoor and sporting gear, anything where fit, compatibility or use case decides the sale. If your customers ask questions before they buy (which ski length, which lure for which water, what works with what), sqrly is for you.
And we build for independent and specialty stores — not enterprise marketing teams. The big brands have agencies for AI visibility; you don't, and that's exactly the gap sqrly closes — at a price and a setup an independent store can actually say yes to.
sqrly makes an online store's digital twin: an AI sales agent for specialty retailers where advice sells (ski, fishing and other gear where fit, compatibility or use case decides). It answers shoppers on every page and AI shopping agents, from the live catalog. sqrly Pulse, its AI-visibility monitor, shows how ChatGPT, Claude, Gemini and Perplexity see a store.
It's your store's digital twin: an AI sales agent that knows your catalog, live stock, current offers and your own knowledge. It answers shoppers on every page of your store, in their language, with products they can add to the cart, and it answers AI shopping agents asking on a customer's behalf. Your answers win over anything else it knows, and prices, stock and offers are always live. sqrly is live on Shopify, on our first store, and onboarding pilot shops, with more commerce platforms coming soon; email florian@sqrly.ai to become one.
AI visibility tools monitor how your brand shows up in AI answers and report back. sqrly's digital twin answers shoppers and AI agents directly from your live catalog; Pulse monitors how assistants describe you, and drafts fixes for what they get wrong.
Any AI agent that shops your store. Agents browsing your site use the digital twin right on the page. Your store also gets an Ask our expert page on its own domain that works with a simple link (no JavaScript needed), and site tools (WebMCP) that sit next to Shopify's own storefront tools; the ChatGPT desktop app's built-in browser uses them today.
No. sqrly is built to work with any commerce platform. It runs on Shopify today, and more platforms are coming soon; tell us which one your store is on. sqrly Pulse already works for any online store.
Read access to your products and inventory. Optionally, your discounts (so it knows your current offers), your pages and policies, and orders (so you can see confirmed revenue from conversations). You choose in Shopify's permission dialog.
AI agents recommend stores they can read, trust, and match to a shopper's need — machine-readable product data, a clear and consistent brand identity across the web, and content that answers real buying questions. sqrly's free snapshot checks how Claude, ChatGPT, Gemini, and Perplexity see your store today, free and with no account, at assessment.sqrly.ai/check.
Not always. Agents reach some stores fine and hit walls on others — blocked crawlers, product details buried in scripts, or missing structured data. If they can't read a page, they can't recommend what's on it. sqrly's free snapshot tests exactly this: whether each major agent can reach and understand your store.
Usually because agents have more to go on for the competitor — clearer product data, more corroborating mentions across the web, or a brand the model can identify without confusion. It's rarely about being the better store; it's about being the more legible one. sqrly measures your share of voice against rivals across four agents.
SEO optimizes for a ranked list of blue links a person clicks. AI agents don't return a list — they return one answer, and either name you in it or don't. Pulse makes sure agents can read and accurately describe your store; the sqrly digital twin goes further and answers for you when agents come asking.
Shopify has been building toward agentic commerce, where AI agents shop on a customer's behalf. That shifts who you're selling to — your storefront increasingly has to satisfy an agent, not just a human. sqrly's digital twin is built for exactly that shift: it answers AI agents on your store, next to Shopify's own tools for agents.
The sqrly digital twin has pilot pricing for founding shops; email florian@sqrly.ai. sqrly Pulse is a free snapshot of how Claude, ChatGPT, Gemini, and Perplexity see your store (no account needed), or the full subscription — weekly monitoring, monthly deep scans, competitor tracking, and alerts when an agent drops you or gets a fact wrong — for $9.99/month.
Email us your store's URL and what you sell. Pilots get a private install and work directly with the founder.